# Lovro Podobnik

> Design engineer based in Ljubljana, Slovenia. Currently a frontend engineer at Yomento, a leadership development platform. Also works as creative partner at Adfolio and AI specialist & consultant at Byrokko. Previously product designer at Cetti, d.labs, Speech Blubs, and Gizzmo.

## Identity

- **Name:** Lovro Podobnik
- **Title:** Design Engineer
- **Location:** Ljubljana, Slovenia
- **Languages:** English (professional), Slovenian (native)
- **Website:** https://lovropodobnik.si/
- **Email:** lovro@lovropodobnik.si

## What I do

I work at the intersection of product design, frontend engineering, and AI / agentic systems. I'm interested in what happens when design stops being a deliverable and becomes a living capability — something agents read, evolve, and ship continuously.

Lately I think a lot about *DESIGN.md*: brand and design systems as machine-readable spec, agent fleets that generate and maintain surface area at scale, and what taste looks like when it's the scarce input.

## Now (current roles)

- **Yomento** — Frontend Engineer. Leadership development platform that turns behavioural science into habits leaders apply on the job. https://www.yomento.com/
- **Adfolio** — Creative Partner. https://www.adfolio.design/
- **Byrokko** — AI Specialist & Consultant. Slovenian skincare brand. https://www.byrokko.com/

## Selected work (past)

- **Cetti** (2024) — Product Designer & Webflow Partner. Swedish real-estate fintech, verified-bidding platform for property transactions. https://www.cetti.com/
- **CNJ Digital** (2022—23) — Freelance Designer. Slovenian product/UX studio. Worked on client projects for Outfit7 (creators of Talking Tom & Friends) and SIJ Group (Slovenian steel manufacturer). https://www.cnj.si/
- **d.labs** (2021—22) — Digital Product Designer. https://www.dlabs.io/
- **Speech Blubs / Blub Blub Inc.** (2019—21) — Digital Product Designer. Speech-learning app for kids.
- **Whole Design Studios** (2019—20) — Web Designer. Custom Shopify UX/UI work.
- **Gizzmo / Wave Group** (2014—20) — UI & Visual Designer. First designer at Gizzmo, scaled the app's UI for 5 years and led web shop redesign.
- **Renderspace** (2016) — Web Designer. Client work for NLB, Nova KBM, Tom Tailor, Telekom.

## Side projects & community

- **Vibes & Coding** — A Discord community for Slovenian builders shipping their own products. Discussions on development, UI/UX, AI, validation, and monetisation.

## Education

- **Fakulteta za dizajn** (2012—2015) — Design and Visual Communications.

## Topics I think and write about

DESIGN.md, agentic design, design as autonomous capability, AI-driven design tools, brand DNA as machine-readable spec, design systems, typography (Geist, Vercel-style aesthetic), web typography, retina rendering, frontend engineering, Webflow, leadership development platforms, behavioural science in product, independent product building.

## Elsewhere

- LinkedIn: https://www.linkedin.com/in/lovropodobnik
- Instagram: https://instagram.com/lovropodobnik
- GitHub: https://github.com/lovropodobnik

## Contact

The fastest way to reach me is by email at lovro@lovropodobnik.si or via LinkedIn DM.